Art without barriers, a dream that becomes reality thanks to multimedia exhibitions and virtual art exhibitions. They are two sides of the same coin, namely digitalization applied to the world of culture, in particular to the arts and archaeology. A phenomenon that has already been underway for several years, which has accelerated during the pandemic, and which has allowed museums and galleries to be kept alive and accessible.
But what are the differences between the two installations? What are the potential and advantages in using multimedia technology to convey the richness of the historical-artistic heritage? Let’s see it together.
Virtual exhibitions: what are they?
Virtual exhibitions are, in the strict sense of the term, exhibitions hosted in a space that is not real but digital. Virtual exhibitions and the pandemic have been a winning couple in a rather complex period and have allowed museums, galleries and archaeological sites to reach users in every part of the world.
Virtual tours, guided visits accessible remotely, multimedia content uploaded to museum platforms are just some of the solutions that have allowed the world of culture, during the pandemic, to be able to reach enthusiasts, students and the curious.
Virtual exhibitions and immersive museums
However, virtual exhibitions, when created within exhibition spaces, also allow for the creation of a sort of “augmented reality” where the experience of fruition becomes immersive thanks to the adoption of cutting-edge technologies.
The virtual exhibition is therefore proposed as an exhibition within the exhibition, intended as an educational and didactic integration to the objects and works on display in order to create a rich, broad, complete and engaging cultural offering. virtual museums and exhibitions are a new frontier to be explored.
Another possibility is the creation of a completely virtual space, that is, non-existent in reality but brought to life in the multimedia project. Here then are virtual fashion exhibitions where the clothes are displayed in a space that exists only on the screen.
Multimedia exhibition: technologies
The multimedia approach is increasingly gaining ground in archaeological and museum contexts as a support for an immersive, complete, exciting and at the same time content-rich experience.
In multimedia exhibitions, visual language, integrated with audio and multimedia content, is worth more than a thousand words and can tell the original state of an artifact or an archaeological site, help understand a painting, a sculpture, tell moments of daily life from centuries ago in a realistic and engaging way.
The available technologies allow you to create:
Holograms
Videomapping
Digital Graffiti
Lasershow
Immersive experiences
Virtual exhibitions in Milan: the Laser Entertainment show
For a multimedia and virtual exhibition in Milan and throughout Italy you can count on the professional staff of Laser Entertainment. We create virtual and multimedia art exhibitions for the museum and exhibition sector but also virtual fashion exhibitions.
Contact us and together we will bring your cultural project to life